Service 08

Events & Speakers

Congresses, exhibitions, webinars, booths, accreditation, speakers, filming and post-event analytics for medical, beauty, biotech and expert projects.

Discuss the event

We help turn an event into a tool for awareness, trust, expertise, lead generation and content growth.

Approach

An event should work before, during and after it happens

We build event marketing as a system: participation strategy, speakers, booth, content, leads, filming, PR, post-event communication and result analytics.

A congress, exhibition or webinar is not just a date in the calendar. It is a contact point with the market, partners, doctors, clients, experts, media and future leads.

We help prepare the event so it strengthens brand positioning, gives expert status, generates content and leads to new contacts.

Work with speakers is a separate part of the system. It is important not only to find a person, but also to prepare the topic, abstracts, presentation, visuals, speech scenario and further use of the content.

After the event, we do not leave materials unused: photos, videos, abstracts, feedback, contacts and analytics turn into content, PR, sales and further communication.

Formats and directions

Congresses, exhibitions, webinars, booths, speakers and filming

We select the format for the project goal: expertise, lead generation, PR, partnerships, training, product launch or awareness growth.

Congresses Exhibitions Webinars Booths Accreditation Speakers Moderation Presentations Speech scripts Talk abstracts Photo shooting Video shooting Interviews UGC content PR support Lead generation Post-event content Post-event analytics

What the service includes

From event concept to post-event analytics

We cover the entire event direction cycle: preparation, organization, speakers, booth, content, filming, communication, leads and result evaluation.

01

Event concept

We define the goal of participation or organization: expertise, leads, partners, training, PR, product presentation or awareness growth.

02

Venue, booth and format

We help think through the participation format, booth, visual presentation, communication scenarios, materials and audience touchpoints.

03

Speakers and talks

We select and prepare speakers, topics, abstracts, presentations, speech scripts, interviews and expert materials.

04

Accreditation and coordination

We support organizational tasks: accreditation, timing, communication with the venue, participants, contractors and the team.

05

Filming and content

We organize photos, video, interviews, reportage materials, backstage, expert fragments and content for social media, PR and sales.

06

Post-event analytics

We collect results: contacts, leads, reach, engagement, materials, PR effect, audience quality and recommendations for the next events.

01

Event preparation

Formation of the event goal: leads, expertise, PR, partnerships, training or product launch.
Development of participation concept, key messages, visual presentation and communication scenarios.
Preparation of materials: presentations, booklets, scripts, abstracts, checklists, product cards and content drafts.
Planning timing, team roles, contractor tasks and control points.

02

Speakers and expert program

Selection of speakers, experts, moderators and participants for the project goals and event audience.
Preparation of topics, abstracts, speech structure, presentations and delivery scenarios.
Packaging speaker expertise: biography, credentials, key topics, communication accents and visual support.
Preparation of interviews, expert comments, questions, answers and materials for further PR.

03

Booth, filming and content

Development of booth logic: visuals, touchpoints, materials, communication scenarios and contact collection.
Organization of photo and video shooting: reportage, interviews, backstage, expert fragments and short video formats.
Creation of content for social media, website, PR, newsletters, presentations, partner materials and the sales department.
Capturing key event moments so the event continues to work after it ends.

04

Post-event analytics and continuation

Collection and systematization of leads, contacts, agreements, materials, photos, videos and feedback.
Effectiveness analysis: reach, engagement, audience quality, PR effect, leads and potential deals.
Preparation of post-event materials: publications, newsletters, cases, reports, talk cuts and expert articles.
Recommendations for future events: what to strengthen, which formats to keep and which channels to scale.

Start with an event map

We will show how to make the event a growth tool

We will analyze your task, format, audience, speakers, venue, content, leads and expected result. After the analysis we will propose a clear event structure for a congress, exhibition, webinar, booth or expert event.

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